In addition, Twitch is the largest online video game streaming platform on the planet, with b2c email list than 15 million users browsing it daily. Twitch's popularity has increased significantly during the COVID-19 pandemic and it already competes with Google-owned YouTube. Although most of its content is based on live broadcasts of video games, more and more streamers from other areas are joining this interesting platform. Today on Twitch it is possible to b2c email list all kinds of content: makeup, music, crafts, tutorials, cooking classes, gymnastics, etc.
One of its particularities is that it allows fans to connect with streamers. In this b2c email list network it is normal to find live broadcasts that last more than an hour. The Twitch boom continues to grow and to this day, it already has its own biannual convention called TwitchCon . The streaming industry is celebrated there and the protagonists can meet their fans and colleagues in person. The platform is expanding every year: today, in the United States alone, it has 28 million users who watch an average of 95 minutes per day of content. “Twitch is the largest online video game streaming platform on the planet, with more than 15 million users browsing it daily.” Why do Marketing on Twitch? According to the b2c email list Social Index, live streaming is a priority for 56% of brands.