Audience research is critical to understanding where and how Thailand Mobile Number List your prospects consume video and what excites them. Use tools like Similarweb to get relevant data and insights on audience behaviour, interests and loyalty. Screenshot of similarweb site audience loyalty comparison for top fashion and apparel brands. You can measure and compare the loyal audience of specific brands. This is one of the many features of audience behavior analysis using Similarweb. Remember, you may be getting hype when you tell your story, but to impress your audience, you need to give them what they are looking for. We're not just talking about a product or a solution to their problem, but some kind of benefit or feeling. Consumer audiences may be looking for a sense of belonging or security.
Maybe they want to feel beautiful, adventurous, or successful. Your video campaign needs to provide this. Do your research and use data Researching your audience and market requires reliable data. You have neither the time nor the resources to implement all the guesswork-based ideas for a great campaign. Like all other marketing campaigns, video campaign planning must be built on data-driven insights. Your competitors are an excellent place to start your research. They target the same audience and likely promote similar products so you can get relevant inspiration.