Google Ads or Facebook Ads? 7 criteria to decide

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zahan119
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Joined: Tue Jan 24, 2023 8:39 am

Google Ads or Facebook Ads? 7 criteria to decide

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Reading these figures, to promote your business on the Internet, you should consider spending a few euros on the Internet and mainly on Google and/or Facebook. And in this case and given the duopoly, you must choose between displaying your ads on Facebook Ads or via Google Ads (formerly Google Adwords). Note : we are talking about Facebook Ads, but the real name of Facebook's advertising platform is Facebook Business.

So Google Ads or Facebook Ads? Should you choose one or the other? The 2? Where to start and why? I had a long discussion with Laurent which started like Italy Phone Number List this: Whether it is to drive traffic to your company's website, find new opportunities, receive more incoming calls or win over new customers, Google Ads or Facebook Ads are two effective platforms.

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Obviously it depends on your product and service offering. But this is not the only criterion of choice! 7 comparison criteria emerged from this conversation with Laurent. One thing is certain, these 2 advertising platforms deliver excellent results. But then, how do you choose the best platform for your business? Table of Contents [ show ] 1. Audience – Search intent or friends and fans? According to the Moderator's Blog , Google processes about 6.9 billion queries every day.
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